“Staking is the new following.” So says Jure Zih, founder of innovative NFT startup, Clout.art, set to launch later in the summer. This surprising statement deserves some explanation. If Zih is correct, we could see the worlds of social media influencers and NFTs collide in a way that will forever change the influencer landscape. Clout.art is a platform that enables a content creator to turn a social media post into an NFT. In other words, taking a piece of content from the past, which is freely available on a social media site like Instagram or TikTok, and creating a unique NFT monetised as a saleable asset. The kicker is to make the NFT, they must delete, or burn, the original post. As Zih explains, “Social media timelines are all about ‘now’. Many content creators have posts that were v...